I worked at Oakview Vet for six years as a receptionist. Though it was hard, last year I made the decision to move to Florida to be near my family. I miss my job there very much. I did spend Christmas day on the beach, and many more, and that helps!
I took over Oakview’s Facebook page while still a receptionist there. I’ve always been interested in technology, so I did some research and used my intuition. The first thing I realized is that no one really wants to be educated on Facebook. That was a hard one for some at Oakview to swallow. You see, we are so passionate about helping pets, and we can’t help them unless their owners understand. Teaching you is a large part of all of our jobs. But on Facebook, no one wants to read long articles. We want to be entertained!
Finding cute and funny posts became a very fun part of my job. Our page soon took off and continues to grow like wildfire, with 1,090 followers and counting! Eventually I realized what was really special about it: we built a digital community. Many of our clients never meet each other in real life, but on Facebook we all can laugh, cry, wonder, and muse together. In fact, now that I no longer am a receptionist at Oakview, Facebook still helps me to feel connected to the staff and clients I miss so much. I continue to do all the digital marketing from my new home in sunny Florida, but the fabulous Nikki Getzloff has taken over Facebook. Everyone helps out, but she is the main one continuing to build the incredible community we have. The next time you see her, thank her for all her hard work!
Meanwhile, keep checking our Facebook page because it rocks! Just like Oakview’s family of staff, clients, and pets.
by Karen Russell
Karen has worked at veterinary clinics for 25 years. She was a receptionist at Oakview for 6 years. She relocated to Florida to be near her family, but still manages the digital marketing for Oakview. She will always miss the staff and exceptional clients at Oakview.
When not working, Karen enjoys time with her family, the beach, reading, and exploring Florida’s beautiful wildlife.